Rarity
We choose pieces with distinctive provenance, materials or craftsmanship, jewels that cannot simply be replaced.
Our Story
Where history meets a discerning eye
From our boutique in St John’s Wood, London, Persis Jewels presents a carefully curated collection of fine, antique and estate jewellery, exceptional gemstones, signed pieces and objets d’art.
With over 20 years of experience sourcing exceptional jewels from around the world, we are known for our discerning eye, trusted international relationships and personal approach to collecting. Our journey takes us to leading jewellery shows and markets across Europe, the Middle East and Asia, where we discover rare and distinctive pieces.
We believe jewellery is more than a beautiful object; it is art, history and heritage. Each piece is selected for its character, craftsmanship and story, with a particular appreciation for exceptional gemstones and signed jewels.
Whether choosing from our collection or searching for something specific, we offer thoughtful guidance shaped by extensive market knowledge and a passion for jewellery that can be treasured, remembered and passed down through generations.